Why it costs $9 to pre-order Ting Internet
$9 isn’t a lot of money by most accounts. Still, if someone is asking you to fork over $9, you may, quite reasonably, have a couple questions as to why and what you’re getting in return. Let’s break it down.
We’re looking at pre-orders as “votes” for a particular neighborhood or part of town. Building crazy fast fiber Internet networks isn’t cheap and it isn’t easy. Obviously, an individual contributing $9 isn’t going to have any real financial impact on the build. That is to say, it’s not so much about the money as it is about getting skin in the game, so to speak.
Building the infrastructure needed to get a neighborhood connected then connecting whole streets and individual houses with fiber to the home doesn’t happen overnight. There’s a lot of work and initial investment involved. There are certain thresholds of interest that need to be met before the effort makes sense.